diff --git a/common/image-fit.c b/common/image-fit.c
index ef21112..9f3ece2 100644
--- a/common/image-fit.c
+++ b/common/image-fit.c
@@ -373,7 +373,7 @@ void fit_image_print(const void *fit, int image_noffset, const char *p)
 	if (ret)
 		printf("unavailable\n");
 	else
-		printf("0x%08lx\n", (ulong)data);
+		printf("0x%08lx\n", (ulong)map_to_sysmem((char *)data));
 #endif
 
 	printf("%s  Data Size:    ", p);